This report aims to analyze projects developed by companies within virtual worlds at global level and projects using Extended Reality technologies in the Italian market. A categorization of existing virtual worlds, the perspective of Italian consumers on these new technologies, and the synergies between Extended Reality, the Metaverse, and other technological trends are also provided.
• What are the projects undertaken by companies through Extended Reality technologies and within virtual worlds?
• What types of virtual worlds exist and what features do they have?
• What is the level of usage and consumer feedback on these technologies?
• What are the possible synergies between Extended Reality technologies and Metaverse and Artificial Intelligence?
• What are the expected trends for the development of these technologies?
INTRODUCTION
1. FOREWORD
2. KEY EVENTS OF 2023
3. VIRTUAL WORLDS AND INTERNATIONAL LEVEL PROJECTS
4. EXTENDED REALITY PROJECTS IN ITALY
5. CONSUMER PERSPECTIVE
6. SYNERGIES BETWEEN EXTENDED REALITY, METAVERSE, AND OTHER TECHNOLOGY TRENDS
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